{"id":658,"global_id":"www.academyofindianmarketing.org?id=658","global_id_lineage":["www.academyofindianmarketing.org?id=658"],"author":"2","status":"publish","date":"2019-11-13 22:19:04","date_utc":"2019-11-14 03:19:04","modified":"2021-02-05 17:10:23","modified_utc":"2021-02-05 22:10:23","url":"https:\/\/www.academyofindianmarketing.org\/event\/call-for-research-proposals-with-grant-2020\/","rest_url":"https:\/\/www.academyofindianmarketing.org\/wp-json\/tribe\/events\/v1\/events\/658","title":"Call for Research Proposals with Grant – 2020 (Deadline Extended to July 31, 2020)","description":"

2020 Award Winners Announced<\/h2>\n

2020 Consumer Behavior<\/h5>\n
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  • Priya Narayanan<\/strong> | Social Distance and Physical Distancing: Impact of Perceived Discrepancy in Distance on Adoption of Social Health Measures<\/em><\/li>\n
  • Dr. Shveta Kalra,\u00a0Prof. Kavita Sharma\u00a0and\u00a0Emmanuel Elioth Lulandala<\/strong>\u00a0| Mobile Health Apps for sustainable health management<\/em><\/li>\n<\/ul>\n
    2020 Marketing Strategy<\/h5>\n
      \n
    • Isha Sharma, Kokil Jain,\u00a0Abhishek Behl\u00a0and M S Balaji<\/strong> | Charting the course for inclusive services: Perspectives from the differently-abled consumers<\/em><\/li>\n
    • Dhrithi Mahadevan<\/strong> | Blows for You and Bows for You: An Analysis of Customer Experience Attribution in Access-Based Services<\/em><\/li>\n<\/ul>\n
      2020 Marketing Analytics<\/h5>\n
        \n
      • Tripti Mahara and Lakshmi Shankar Iyer<\/strong> | Aspect Based Sentiment Analysis to determine the online purchase behaviour towards wooden toys in India<\/em><\/li>\n
      • Anuj Kapoor and Salil Khetani<\/strong> | Interplay between humour and credibility of online influencers and its impact on user engagement and willingness to purchase<\/em><\/li>\n<\/ul>\n<\/div><\/div>
        <\/div><\/div>

        Experience with AIM Sheth Foundation Grants<\/h3>\n<\/div><\/div>
        Earlier Grant Awardees<\/h6>\n<\/div><\/div>