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9th AIM-AMA Sheth Foundation Doctoral Consortium

The AIM-AMA Sheth Foundation Doctoral Consortium aims to provide a platform to share and to stimulate new thoughts, approaches, and quantitative / qualitative investigations in the dynamic field of Marketing...

Call for Research Proposals with Grant – 2020 (Deadline Extended to July 31, 2020)

2020 Award Winners Announced 2020 Consumer Behavior Priya Narayanan | Social Distance and Physical Distancing: Impact of Perceived Discrepancy in Distance on Adoption of Social Health Measures Dr. Shveta Kalra, Prof. Kavita Sharma and Emmanuel Elioth Lulandala | Mobile Health Apps for sustainable health management 2020 Marketing Strategy Isha Sharma, Kokil Jain, Abhishek Behl and M S Balaji | Charting the...